THE WASTE PAPER PROJECT was founded in 2018 amid growing concerns about the ecological efficiency of today’s printing, publishing and fashion industries. WPP collaborates with producers, institutions, and companies to envision the potential of local waste materials, and to directly re-use and upcycle waste and dead stock.

WPP aims to create something new by reflecting circular phenomena through interaction and experimentation with production and supply chain processes.

WPP is also an online publishing platform, featuring WPP’s own circular projects, and well as those of clients, partners and friends.